Google Forms vs Askwell

A comparison written by Askwell's publisher: it can lean our way, hence the sources and dates. Where Google Forms is better, we say so plainly.

Comparison table

Google FormsAskwell
AI facing the respondent (follow-up)Not foundthe AI helps write the formYesBlob reads the answer and asks 1 or 2 follow-up questions if it is vague
AI to build the formYesGemini, “Help me create” (plans with Gemini)YesBlob writes the form from a description
A/B testing of questionsNot foundon the pages checkedYesone question at a time, against a control (10% of visits)
Free planFree with a Google accountFree: €0, 100 responses read by Blob a month
Cheapest paid planIncluded in Workspace (depending on the plan)Pro €24 a month (€20 billed yearly)
Conditional logicYesby sectionYes
Payments, signatures, filesFile uploads: yes. Payments, signatures: noNono payments, signatures or file uploads
IntegrationsNative Google Sheets, add-onsWebhooks, Zapier, Make. No native Sheets, Notion or Airtable link

— : not documented by the vendor as of Oct 23

What Google Forms does better than Askwell

  • The price: free, with nothing to install for anyone who has a Google account.
  • Native Google Sheets: each response becomes a row, no connector needed.
  • Working on a form together, as in Docs.
  • File uploads from respondents, which Askwell does not offer.

Askwell has no payments, signatures or file uploads, and no native link to Google Sheets, Notion or Airtable. “No badge”, custom domain and team members are announced for later.

What Askwell brings

Blob follows up on vague answers
Blob reads every free-text answer. If it is too short to be useful, it asks 1 or 2 follow-up questions. The respondent sees the label “Question added by Blob (AI)”.
An A/B test against a control
You try another wording of a question, one question at a time. 10% of visits stay on the original version; no winner is announced before a response threshold and 7 days.
Readable pricing
Free at €0 with 100 responses read by Blob a month, Pro at €24 a month (€20 billed yearly). VAT not applicable, art. 293 B of the French tax code.
An import of your form
Paste the public link of a Tally, Typeform, Google Forms or Microsoft Forms form: Askwell creates a draft.
Data stored in the EU
Data is stored in the EU. Blob goes through Anthropic's API, outside the EU.

Google Forms's AI, fairly described

Google adds Gemini to Forms (“Help me create”, quiz generation since July 2026), limited to plans that include Gemini. These help write the form; we did not find any AI that follows up on a respondent's answer.

Google Forms and Askwell pricing

Checked on 2026-10-23. Prices change: verify on the vendor's page before deciding.

  • Free with a Google account, included in Google Workspace. Gemini features depend on the Google plan: we give no figure, it varies with the subscription.

Frequently asked questions

Yes, Gemini helps create a form or a quiz, in the Google plans that include it. We did not find a feature that follows up on a respondent's answer.

If Google Forms is enough, stay: it is free and its responses go to Sheets. People leave when they want a more polished form, or want vague answers followed up.

Sources

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